Perfect for MSPs with up to 25 staff

THE ULTIMATE
CONVERSION-FOCUSED
MSP WEBSITE

These advertising-ready websites convert leads. Free setup, free copy-writing service. Watch the video to learn more.

Clean designs, HTML - and statistically proven performance. Unleash your upgraded MSP presence mere weeks from now.

Get started
Struggling with something?

These websites are for MSPs, who:

Are tired of not growing their MSP as fast as they want.
Ask a low US$ per endpoint and want to charge more.
Can never seem to figure out a cost-effective way to increase sales.
Are struggling to communicate their value to the market.
YES! I NEED THIS.
Look like a 20-man MSP

A completely done-for-you website, with a great back-end, exclusive to you in your region.

Why you might be struggling

Prospects judge you on the quality of your website

You know how it is... In business, you'll only want to work with people who you can trust. People who can reliably serve you the right solutions. And that is absolutely fair.

Unfortunately, to your prospects, all technology is a blur. They do not understand that building websites and managing technology are different professions entirely.

In fact, they assume that you built your own website. And also, that the quality of your website reflects how well you can execute ''the rest'' of your services.

If you want to attract clients, a dried-up 2016 WordPress template is not going to cut it anymore. In fact, you might even deter people who have been referred to you.

You know how it is. As a technology services provider, your website is the extension of yourself. It reflects who you are. In fact, more often than not, people will even assume you built it yourself.

And that is a little dangerous.

Because to a prospect, the quality of your website reflects how effective you are at everything else.

A dried-up 2016 WordPress template is not going to cut it anymore. You come across as complacent and it's easier for competitors to take your sale. Plus, running advertisements or SEO without a conversion-focused website is as good as throwing money in the water.

A stale WordPress template, or an ultra-premium, conversion-focused website

A stale WordPress template, or a premium, conversion-focused website. Which one do you think:

Gives your prospects confidence that you can service them professionally?
Is suitable for advertising and SEO?
Will have you respected as one of the top MSPs in your city?
Makes it easier for your clients to refer your business?
Helps you claim double or triple the $ per endpoint?
How to keep growing

Do you appear to be the best MSP in your region?

Larger MSPs invest heavily in websites and advertising. As a result, they easily snatch up your potential clients online.

You are a smaller MSP and you need to differentiate yourself successfully.

You must come across as the best choice in town, even if you are a smaller MSP. This is absolutely critical, if you want to attract new, large clients.

Larger MSPs invest heavily in conversion-focused websites and advertising campaigns. As a result, they easily snatch up your potential clients online.

You are a smaller MSP and you need something which sets you apart from the crowd.

You don't have to imitate the large MSPs, however you must come across as the best option among the smaller ones.

Unfortunately, premium websites are extremely costly. You might not be a marketing-genius and could be unsure which sales-components your website needs to have...

Which makes investing in premium websites even more risky.

In other words, you have been at a serious disadvantage.

Larger MSPs invest heavily in conversion-focused websites and advertising campaigns. As a result, they easily snatch up your potential clients online.

You are a smaller MSP and you need something which sets you apart from the crowd.

You don't have to imitate the large MSPs, however you must come across as the best option among the smaller ones.

Unfortunately, premium websites are extremely costly. You might not be a marketing-genius and could be unsure which sales-components your website needs to have...

Which makes investing in premium websites even more risky.

In other words, you have been at a serious disadvantage.

Let's go!

These used to be your options

Make a conversion-focused website yourself

Learning to create a killer website takes many months, even years of effort – and your time is needed elsewhere.

Keep it in-house

Outsource development at enormous cost

Getting a top-tier website done will easily, EASILY set you back $9000. Including the copy, think more like $11000+. And that's just the setup fee.

OUTSOURCE IT

Try some other desperate marketing techniques

Unfortunately, MSPs usually try various techniques without consistency. They often lose their investment.

Try many different things
IF this you, you might be in luck

Are you fed up with...

  • not growing your business at the rate you want?
  • trying all sorts of marketing that doesn’t work?
  • seeing other people close all the deals in your area?
  • not being valued for your expertise?
  • spending money on assets and tools of which you can’t immediately see the value?
  • feeling like ‘just another business’?

Well, you aren't alone

A little while ago, 2 MSPs came to us, looking for help. They were in dire straits due to COVID and badly needed something that would set them apart from competitors.

COVID hurt their cash flow and they had very little money to spend; they were stuck.

We brainstormed a radically new solution together. The goal was to maximize value and impact on the business.

We designed a 'co-creation' approach to website development.

Because they took on this small task, they could afford a higher quality solution, which simultaneously fits their exact requirements.

Since then, we have iterated on the concept to reduce the time-involvement of the MSP owner to an absolute minimum, while still getting an exact-fit of your wishes and requirements.

Those two clients are now rocking and rolling - and the process is better than it has ever been.

Well, you aren't alone

A little while ago, 2 MSPs came to us, looking for help. They were in dire straits due to COVID and badly needed something that would set them apart from competitors.

COVID hurt their cash flow and they had very little money to spend; they were stuck.

We brainstormed a radically new solution together. The goal was to maximize value and impact on the business.

We designed a 'co-creation' approach to website development. They followed our onboarding process, enabling them to clearly define their needs to us. This allows us to work faster.

Because they took on this small task, they could afford a higher quality solution, which simultaneously fits their exact requirements.

They are now rocking and rolling - as can you.

How would your MSP be different if...?

Leads convert to sales MUCH more frequently?

Imagine multiplying your closing rate by 2x or even 5x. Would your life ever be the same?

You could charge more?

You likely offer more value than a large organization. So, why not charge appropriately for your boutique service?

You were regarded as THE most knowledgeable technology expert in your region?

What a feeling that must be. Would that pride elevate the quality of your team's work?

Every referral would actually give you a call?

MSPs tend to run on referrals for the first few years.  What if everyone referred, actually gave you a call?

Check availability
It's about time

Introducing MSP  Launchpad Websites (must-watch)

What do fellow MSPs say?

... Clients are giving us great feedback; that the website has been key in them signing up, or reaching out to us.
Phil and Toby, Founders of Locto
... The best value for money I could find.
Dave Elzner, Founder of Elztech
...Our website has been up for about a week and we are already talking to 3 new prospects.
Jeff Simmons II, Support Engineer at Simmons Computer
...The new website looks great and we are generating leads with our Google Ads campaign.
Elliot Marsden, Senior Account Manager at MCS Group
...Our peer group recommended MSP  Launchpad. It's been one of the best experiences.
Tammy Baker, Executive Vice President of Operations - NOIT Group
What if you always looked incredible?

It's time for the details

Rest assured with our 30-day money back guarantee.

I have done my best to create something that does not only look fantastic, but that also performs and maintains smoothly. A product that will assist your growth, with immediate opportunities for remote lead-generation, PPC and future SEO, while also giving you access to a CMS, customizability, sales funnel and more. This is a website that performs like a dream and which can take on the personality of your business.

A sign of respect

But first - a note that I understand that you are an MSP and that this is an MSP's website

Since you are operating an MSP, I am going to assume you will have above basic knowledge of website development and hosting. I understand that the quality of the website is of a higher importance to you than another business owner and that you will be more critical of the details.

I have done my best to create something that does not only look fantastic, but that also performs and maintains smoothly. A product that will assist your growth, with immediate opportunities for remote lead-generation, PPC and future SEO, while also giving you access to a CMS, customizability, sales funnel and more. This is a website that performs like a dream and which can take on the personality of your business.

Here is why our websites are such a great value

Technical excellence

Coded in HTML (not WordPress). SEO-ready, PPC-ready and more.

Exclusive access to a design

Our websites stand out. You get exclusive access to your design in an 80-mile radius around you.

Copy-writing service

We'll write your copy for you. We're talking completely done-for-you here.

What's included

Easy & quick onboarding process

Instead of spending a day, or DAYS trying to articulating what you are looking for in a website, our onboarding portal efficiently captures information from you, to absolutely minimize your time spent.

Copy-writing service, plus pre-written content

You write us some fact about your business and we will turn it into a story your customers will love. Our websites also come with great pre-written copy for most services.

Fantastic back-end

Your customer-facing portal is intuitive and gives you everything you need for the daily changes to your website.

Easily adjust text, images & links to different pages.
Create entirely new pages, fill them with content and link them in your website.
Access all your SEO needs, such as META descriptions and your blog.

Content Management System (CMS)

I'm not even kidding. The website comes with a full CMS installed. This will allow you to easily upload content to assist your SEO strategy and it future-proofs the website.

Blogs
Open Positions (Careers)
Testimonials

Sales funnel & landing pages

Your website is designed to MAKE SALES. It optimizes for click-through-rates (CTR) to ensure your prospects put their eyes on your offer.

We are going to help you define the perfect special offer during a separate strategy call.
Your sales funnel removes as much friction as possible and allows them to book straight into your calendar.

SEO Compatibility - blog, speed, tools, etc.

MSPs usually wait until they are >15 staff before they invest in SEO, but we are prepared regardless.

META titles and descriptions, plus the Open Graph tags are set up with local SEO in mind.
We use ‘301 redirects’ to ensure you don’t lose Google ranking.  
Top-tier loading speeds (see image).
Sitemap.
SSL.
Minified JS, CSS & HTML.

Advertising compatibility (Google & Facebook)

Because of the CTR-nature of the website, it is not just ready, but it is perfect for when you want to advertise on Google or Facebook.

Craft offers on your private landing pages.
We set up your marketing integrations (like the Facebook marketing pixel), so it can already collect data - in case you want to advertise in the future.

MSP integrations

Support your customers with all the options they expect.

Remote tools downloads
Chatbots
Calendar integration
Customer support
Links to portals

What we will do for you

All the heavy Lifting

It is a glorious machine and we will build it for you. Absolutely minimal effort on your part. We even write the copy.

Guide you every step of the way

From start to finish, you are never left with questions. We always inform you of the next step.

Post-launch success ladder

Once you are live, we will discuss what we can do to generate traffic and thus, leads.

1

Create your website & write your copy

We adjust the pages, colors, content, tools and sales offer to fit your organization. This way, your website is becomes yours entirely.

Your website will be adjusted to fit your branding exactly.
We write your copy; covering your services, your story and more
Setup of your tools and integrations
Creation of your landing page and 'irresistible offer'
2

Hosting & backups

Being an MSP, you probably want to handle the DNS aspect yourself. We encourage it. Simply point to our servers.

Your website is hosted with an ultra-premium provider, on multiple geographic locations. Downtime is (virtually) non-existent.
We backup almost every change ever made, indefinitely.
3

Ongoing updates (design & performance)

Once you join us, you can rest assured you will always have the most modern solutions possible – and that you are likely to have the very best MSP website in your local area, indefinitely.

Check availability

Our livin' la vida loca, 60-day guarantee

I understand there might be some hesitance when jumping on an offer, even if it is a great value.

After all, you haven't fully inspected the back-end - and might not know me personally. How do you know it's going to be everything you hoped for?

So, instead of tying you to a contract, I am going to offer a 60-day money-back guarantee.

I am utterly confident you will receive a ton of benefit.

What do these established MSPs say?

... Above and beyond every other experience I have had in the last 12 years of running businesses.
Anthony Giacobbe, Founder of AJTC
... We got a decent-sized lead in the first week the website was online.
Geeshan Subasingha, Founder of NetFusion Designs
What You Are Getting

What would it normally cost?

>$7,000.-
Design & structuring of a 15-20 page website
>$2,500.-
Copy-writing service + pre-written content
>$1,600.-
Various production costs & custom tools
>$800.-
Landing page (each)
$450.-
Technical SEO setup
$450.-
CMS & blog integration
$350.-
Install tools & analytics
>$13,150.-
For a comparable website
$180.-
Performance updates & edits
$80.-
Premium hosting
$260.-
Monthly ongoing
What would you normally spend?

Setup cost for a comparable website

>$7,000.-
Design & structuring
>$2,500.-
Copywriting
>$1,600.-
Various production costs & custom tools
>$800.-
Landing page (each)
$450.-
Technical SEO setup
$450.-
CMS & Blog Integration
$350.-
Install Tools & Analytics
>$13,150.-
Production value
hi

Plus the monthly maintenance fees

$180.-
Performance Updates & Edits
$80.-
Premium Hosting
$260.-
Monthly maintenance value

That's a ton of value - and it's what a regular agency would charge you to get a website just like this!

I'd Love for you to join the feedback group

We are sure you're OK with...!

In exchange for this exclusive rate, you give me permission to:
1) Ask the occasional question on how I could improve my processes.
2) Request a testimonial.

For Those Who Decide Quickly

Aside from $13,150 + $260 p/m in value, you also receive:

15-Day Express Delivery - ($799.- value)

Get the first (ready to launch) version of your website within 15 working days after onboarding.

Privacy Policy - ($189.- value)

This policy is a legal requirement for all websites in the USA. Completely done-for-you. Configured to match the requirements of your country, or state.

Lead Generator Tool - ($49.- p/m value)

Pre-qualify and capture leads easily and effectively.

Temporary Offer

All of that, for just:

Designs?

Setup cost

Monthly Rate

ALL designs

FREE

$237.-

Check if your area is still available

MSPs who work with us get an 80-mile (128 km) exclusivity radius on their designs.

Inquire fast, as areas get sold out each day.
Thank you. We're going to look into it and prepare the necessary materials. We've got our fingers crossed there's still a spot!

If your location is available, we will send your materials within 1 business day. Please be so kind to sign up quickly, as that will allow us to close that area.

Ah - and the onboarding features a call with us (unless you prefer otherwise), so we look forward to meeting you!
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Introducing MSP Launchpad

Who are you - and why are you doing this?

BSc., MSc., PGD

I'm Louis - a business traction specialist for MSPs

MS DOS was my first platform, after which I started playing on Windows 3.1.

If I'd want to flatter myself, I would say I have held some truly remarkable positions, in some of the most high-end businesses in the world.

That includes being the most senior (regional) sales & marketing manager at a multi-national MSP.

I enjoy the Chamber of Commerce, consciousness training, LOTS of business books, entrepreneurship, audiophile gear, great wine and retro video games.

As a business traction consultant, I have primarily focused on product-market fit and Lean Methodology.

Interview w/ London Institute of Business and Technology
Dom Perignon as a thank you for a speaking engagement
What I've been up to

Some positions I've held

Regional Sales and Marketing Manager @ a Multi-National MSP
Tech Start-Up Co-Founder
Advisory Board Member to a Chamber of Commerce
Trainer of Senior Governmentals &  Titans of Industry
And this makes it so great...

It is incredibly low effort on your behalf. You just grab a drink and fill in some information in our onboarding portal - and we'll do the rest of the work.

You get exclusive rights to your website's design for a full 80 mile (128km) radius around you. Anyone else wants one in your region? They are out of luck.

Aside from being a conversion-focused machine, it is a status symbol. You are effectively sporting a $10,000+ website - and everyone can see that you've got the best tech in town.

I saw how much smaller MSPs were struggling and realized it was not necessary

Many of you are tired of growing slowly. You want more business coming through the door.

Your website is often the only asset you display publicly. Your prospects will evaluate it before closing a deal (they ALWAYS do).

Even if you were referred to them, they base >60% of the perception of your business on it.

Changing it around has a massive impact on your position in the market.

Have you had pleasant conversations that seemingly turned into nothing? Do you have a subpar website and was the prospect >30 endpoints?

Looking premium = indicating that you are reliable.

What onboarding looks like

Starting point

Fill in the sign-up form
We check if your region is available and invite you to a call

Within one working day

At your convenience, or until our offer expires

Sign up & elaborate on your business in our onboarding area
We make your website

Immediately

About half a business day later

Feedback
INFO: Where your new website is currently hosted, access to the Editor & access to the Onboarding Video Portal.
Launch
ACTION: Access the Onboarding Video Portal and fill in the specification forms (total estimated time = 90-120 minutes).

As soon as you can

Within 5 - 15 working days, depending on size of project

BONUS: FREE sales funnel
INFO: During this time, you reach out to us for any and all questions.
BONUS: Get a sales funnel
ACTION: whenever you want, you can launch! We will take care of the SEO bits behind the screens.

Total time taken, if you opt for minimal adjustment: within 5 working days after signing up.

At your convenience after (next few days)

Further adjust your content and use our supporting services
ACTION: send us your list of optional components any time and we will integrate it.
ACTION: give us feedback on the design so we can make further adjustments.
ACTION: approach us to help you to co-craft your offers on your landing pages.
Collaborate to improve your site
We work together to make sure your website and offer are picture perfect. MSP Launchpad will also engage in the tasks you need assistance with, such as helping with copy writing, imagery, links, brand colours and more.

Depending on the amount of assistance you require, this would take a few days.

Should be maximum 5-14 days after signing up.

Go live if you haven't already!
Look as high quality as the service you provide and grow your business much faster, with more status.

Pro's & Con's Summarized

You can ride this website all the way up to 20-25 staff & look better than 30-40 staff MSPs from the start.

Instant top-tier status in your local area.

Super easy to set up, as we do 99% of all the work.

Value.

We maintain and update the design.

Effective sales funnels with multiple landing pages actually makes your website useful.

Ready for PPC.

Ready for SEO.

Ability to increase your monthly rates or increase perceived value.

You shouldn't abuse it with cheap imagery. Invest in some quality photos for maximum result, or stay with stock.

If local SEO is critically important to you, you might want to change the text within the services sections (which we usually suggest to keep as stock).

You have to use it. You must send people to the website for it to do its work.

Important Questions to Ask (FAQ)

What is the minimum distance between me and another person using the website?

It is 80miles / 128 kilometres. This is a massive amount and the likelihood that someone will apply for the website on the exact border is minimal. The chances of your clients being exposed to another party with the same Frame work is slim to none. This effect is enough on its own, yet still magnified by the fact that once they are already your clients, they should not endlessly research MSPs on the internet anymore.

What happens if my company operates in multiple regions?

By default, a 80-mile radius of exclusivity of design is placed around your company its HQ. If you also operate in another region, you may expand your influence (if available) with another such region, at an additional $40 monthly.

How much support is included?

During the onboarding phase, everything is included unless you go absolutely crazy with the requested customizations. During our ongoing support, we won’t charge unless your request could be considered a sizable 'project'. Usually, this is defined as anything above 20 minutes of concentrated work.

Have you ever had downtime?

We have never had downtime. We host using a large multinational organization with a billion Dollar valuation.

What happens if MSP Launchpad shuts down?

Should that occur, we will transfer the website to you free of cost. We are not just going to leave you without a website. We take care of our clients.

What happens if I want to discontinue the service?

Both parties maintain the rights to the content they put into the website. When you want to discontinue our service, you may copy the content (imagery, blogs, copy, etc.) that you have placed into your website - and export them to your next service provider or website. Normally, we would not transfer our website design to our clients, as this is against our concept; the website would age if not under our management and MSP Launchpad does not want remnants and aged products on the internet. Exceptions might be made and we are always open to discussion on this subject.

Can I see the back-end before signing up?

We have shot a video, showcasing the features of the back-end. You can find that on this page. Should you wish to have more information, we can walk you through the back-end during a video-call.

Does your website have multi-language support?

If you are from a non-English speaking country, you can translate the text to fit your needs and we will adjust your code to reflect the country you are from (helps with SEO). We are also open to building in a true multi-language option for you; reach out.

Who owns the IP?

The design and original copy belong to MSP Launchpad and are yours to use as long as you make use of our service. Any content that you insert into your website remains your property and MSP Launchpad has no rights using or duplicating that content.

How much technical skill do I require?

Little, aside from being able to alter your DNS information to point towards the host. We assume this to be part of your skill set, but are ready to assist should the need arise.

What about backups?

Nearly every design iteration is backed up. For reference, when you are making changes to the website, you can roughly assume one backup being made every 5 minutes. Backups are stored indefinitely.

A final bit of well-meant, positive pressure: if someone else in your area joins us first, we can't help you anymore. Act today.

These MSPs enjoyed how easy the process was.

... We were able to get up to speed and online FAST.
Howard Holmen, Founder of BounceBack Solutions
...I've been looking at it every day, just to enjoy how good it looks.
Sage Chevins, Founder of North Shore Technology Systems
... Our multi-language website was easy to set up. Louis took care of everything.
Hugues Mertens, Founder of About IT

Let's see the math one more time

What would you normally spend?

Setup cost for a comparable website

>$7,000.-
Design & structuring
>$2,500.-
Copywriting
>$1,200.-
Various production costs
$850.-
Technical SEO setup
$800.-
Per landing page
$450.-
CMS & Blog Integration
$350.-
Install Tools & Analytics
>$13,150.-
For every new website (3-4 years)
hi

Plus the monthly fees

$180.-
Performance Updates & Edits
$80.-
Hosting & Maintenance
$260.-
Monthly

That's a ton of value - and a real world pricing estimate! 

We are not saying that is expensive. That is real, fair value for what you are getting.

...So, it's time to get a little crazy.

Let's flip the market on it's head. It's time to give power back to the 1 to 20-man MSPs.

I'd Love for you to join the feedback group

You can unlock a further discount, if you join the feedback group.

In exchange for this special rate, you'll let me:

1) Analyze the traffic flows on your website (this also helps you!).
2) Ask the occasional question on how I could improve my processes (same!).
3) Request a testimonial.

Regular Pricing = $249 p/m with no setup cost

Or join the Feedback Group and pay just
$147 monthly

YES, SIGN ME UP
That feedback group will close soon. Get access to your growth website for just $147!

OR, do you prefer design 2?

1) Perfect for small MSPs who want to display technical superiority.
2) Shows character and class.
3) Ultra-premium design.

Take it one step further

Regular Pricing = $329 p/m with no setup cost

Or join the Feedback Group and pay just
$237 monthly

YES, SIGN ME UP
That feedback group will close soon. Get access to your growth website for just $237!
What you're getting

The value of our offer:

>$7,000.-
Design & structuring of a >20-page website
>$2,500.-
Copywriting
>$1,600.-
Various production costs & custom tools
>$800.-
Landing page (each)
$450.-
Technical SEO setup
$450.-
CMS & Blog Integration
$350.-
Install Tools & Analytics
>$13,150.-
For a comparable website
$180.-
Performance Updates & Edits
$80.-
Premium Hosting
$260.-
Monthly ongoing

That's a ton of value - and it's what a regular agency would charge you to get a website just like this!

But we are applying our unique business model and are excited to offer you...

I'd Love for you to join the feedback group

We are sure you're OK with...!

In exchange for this exclusive rate, you give me permission to:
1) Ask the occasional question on how I could improve my processes.
2) Request a testimonial.

For those who decide quickly

Aside from over $13,150 + $260p/m in value, we include FREE:

15-Day Express Delivery - ($799.- value)($799.- value)

Get the first version of your website within 15 working days after onboarding.

Privacy Policy
($189.- value)

This policy is a legal requirement for all websites in the USA.

Completely done-for-you. Configured to match the requirements of your country, or state.
A Cookie Policy is included for EU countries.

Lead Generator Tool
($49.- p/month value)

Pre-qualify and capture leads easily and effectively.

Furthermore, can be monitored with a heatmap tool to update its efficiency over time.
Temporary Offer

All of that, for just:

Model

Setup cost

Monthly Rate

ALL designs

FREE

$237.-

Check if your area is still available

MSPs who work with us get an 80-mile (128 km) exclusivity radius on their designs. Inquire fast, as areas get sold out each day.

This will also temporarily secure your discount.
Thank you. We're going to look into it and prepare the necessary materials. We've got our fingers crossed there's still a spot!

If your location is available, we will send your materials within 1 business day. Please be so kind to sign up quickly, as that will allow us to close that area.

Ah - and the onboarding features a call with us (unless you prefer otherwise), so we look forward to meeting you!
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