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What do you do when referrals dry up?

Just like every other MSP, you’ve come this far through referrals.

But! No one scales past this point with referrals as their primary way of getting clients. You already know that.

Other things you already know:

People hate switching MSPs.
If you’re going to get new business, you need to be visible when they're frustrated and searching.
Your website is not enough, because you’ve had it for some time now and… crickets.
And so, the question becomes

How do you get businesses to find and call YOU when they’re looking to switch partners?

How do you make sure they TRUST you enough to reach out?

How do you make sure that they CHOOSE you out of the sea of MSPs in your city?

Maybe we start by answering a simpler question…

Say your car is broken. You’re not even sure what the issue is.

You need a mechanic workshop you can drive into, where they won’t screw you over and leave the car in worse shape.

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Leads

And you need a place that would solve the problem head on, AND it needs to be close by.

How are you searching for them?

Options

Wait around for a cold email/ cold call promising all this
Go on Tiktok to search for mechanics
Go into Google and search for “mechanics near me” (and specifically head on to the Maps to check their reviews, rating, pictures, and eventually their website)

If your answer is C, we’re on the same page.

And you guessed it…

That’s exactly how 90% of your ideal clients search for a new IT partner when they’re sick and tired of being stuck with an underperforming MSP.

And that is the Numero Uno step to getting out of lead drought for good.

Be on the Map; Be the most appealing on there; Have a killer irresistible offer; Make sure it’s front and center on your website.

What happens after that? 

You ethically steal the attention of all ready-to-switch businesses in your location, and get them banging down your virtual door!

That’s where we come in

The Inbound Leads Accelerator was designed to help you scale!

While our done-with-you program (the Inbound Leads Mastery) gives MSPs access to our in-house system…

With the Inbound Leads Accelerator, we do all the heavy lifting for you (99% of the work)!

From building your conversion-focused website, to writing all the copy, to setting up your Google Business Profile for max success, we manage the entire process for you.

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See what other MSPs have to say about us!

5.0 stars out of 39 reviews

Here’s exactly what comes in the Inbound Leads Accelerator...

Service
What’s in it
Dollar value
Target Market Fit & Branding Consultation

Business is a competitive game. Marketing is no exception. By identifying your perfect-fit clients, you can discuss the correct pain points on your website and draw in more, superior-quality leads.

It also allows you to build the correct Irresistible Offer, teach you what kind of content would be especially effective in your Google Reviews, and more.

This is the foundation from which the rest of your campaign stems and is a step that cannot be missed.

$1,500
Irresistible Offer Creation

Whether you like it or not, the best deal in the market attracts the most deals. This is true for car mechanics, headphones, B2B cleaning services and... MSPs!

That being said, offering the right (and the most) value, does NOT mean you have to be the cheapest. Often, the reverse is true - as higher rates allow MSPs, and therefore their customers, to thrive.

Collaborate with us to create an offer so strong that whenever a prospect sees it, they will feel like they have no choice but to reach out to you. A truly phenomenal offer is the difference between getting 0 leads, or a consistent flow of them.

$2,000
Website - MAXXED OUT (From ILM Foundations)

We understand that you are an MSP. This is a website for MSPs. You shouldn't have to deal with dinosaur-tech, so we've adopted the most modern and effective standards possible.

• We start by helping you pick a conversion-focused website design, which aligns with both your target market and your corporate identity. Then, we completely customize it for you.

• We write original, custom copy for your website (including your story, personal voice, unique value proposition and our talent at prompting your prospects into taking action).

• Transfering of your ranking content, incl. blogs and selected pages.

• A separate page for each service you provide, which dramatically boosts SEO rankings.

• Custom, full-power, direct-response Google Ads or SEO-optimized landing pages included.

• Connect with all your CRMs, integrations, calendars and other tools.

• Optimized for speed, mobile, 4k, etc.

• Much, much more.

• Breakdown of pages

• Core pages; home, about, contact, testimonials, blog, remote support pages, pricing, privacy, etc.
◦ Service pages
◦ Location pages
◦ Industry pages
◦ Direct response landing pages (2)
◦ Total maximum custom pages: 50, excluding transferred material, such as blogs.

$8,500
MSP Search Engine Optimization

Suitable for up to one geographically separated target area.

Onpage SEO
Including, but not limited to:
1. Internal website architecture optimization
2. Content silo structures
3. SEO-optimized location pages
4. Keyword optimizations in the content
5. Geo-optimized content

Technical SEOIncluding, but not limited to:
1. Speed optimization
2. Schema markups
3. Backlink disavowing
4. Meta titles and descriptions
5. Internal linking setup and more

Local SEO (up to 1 market)Including, but not limited to:
1. Listing your MSP in business directories, including niche citations and hyper-local citations (Yellow pages, Yelp, Foursquare, etc.)
2. Cleaning any old, conflicting addresses that might exist online
3. Keyword strategy implementation
4. Local ranking signals

Content RoadmapIncluding, but not limited to:
1. Deciding on your positioning in the market
2. Initial keyword targeting strategy
3. Buildout of a 6-month content roadmap

$1,500
MSP Google Ads - Full Installation (Up to 1 campaign)

We set up your Google Ads account with our ads-copy, targeting strategies, negative keyword lists, landing pages and more - so you have the strongest, cleanest starting point possible for any MSP to have when you start advertising.

Get immediate optimization built on 100 MSP marketing campaigns.

1. Campaign build-out, incl. initial strategy in relevant markets
2. 1 Custom Landing Page
3. Split testing Landing Pages whenever applicable
4. Keyword strategy
5. Negative keyword strategy
6. Heatmapping of landing pages
7. As many as required responsive ads to A/B test with, including call-out options, sitelinks, assets, etc.
8. Remarketing Banner Designs
9. Call-out

$1,500
Google My Business Setup (up to 1)

We optimize your GMB profile based on a competitor analysis, identifying gaps in the market so you can be visible on the keywords with the optimal balance between competitive density, search volume and buyer's intent.

1. Keyword strategy optimization
2. General information listings
3. Backlinks to relevant pages
4. Service lists and other back-end optimizations
5. Profile optimizations; imagery, etc.
6. Range increases where possible.

$200
Dedicated Customer Success Manager

We only hire customer success managers who really clearly state that they aren't actually on OUR side, they are on YOUR side.

Your very own personal champions, making sure your campaigns and leads are happening, or they'll slap us.

$500
Social Media Branding, Banners & Logo Refinement

While organic social media is not an effective driver of traffic when outsourced, it is still important to make all your social media look as professional as the rest of your online presence. 

We take care of that.

$1,000
Google Remarketing

For when you start receiving significant traffic, we include Google Ads Banner Remarketing as part of your package.

This way, your banner advertisements will follow previous visitors around the web, keeping you top of mind.

$200
Total value
$16,900
Total value: 16,900

Today’s price: $2,999

Why is this so crazy good?

No contracts, we earn your trust month after month

You own everything straight away, guaranteed

You’re getting the complete package for the cost of a single service 

What makes the program stand out?

Creation of a scaleable, inbound-leads-generating channel, specifically designed to sell MSP contracts.

Built for MSPs who are industry agnostic, are looking to attract businesses in the 20-80 endpoint range and are situated in a local market that is full of business, ready to be tapped into.

See what other MSPs have to say about us!

FAQs

1

Ok, tell the truth, why is this so bizarrely cheap?

Because we have managed to create custom AI tools to speed up our internal processes. You’d also be getting one of our pre-made website templates, custom designed for MSPs with your brand voice and target audience.

2

Does this $2,999 include the Google Ad spend?

No, it doesn’t. We recommend spending $4,000 per month on Google Ads once you’re ready to start investing in that. Before then, you can achieve a whole lot with your Google Business Profile already (depending on your location). On our call, we’ll discuss this more, based on your specific needs.

3

Is there any additional thing you’d recommend for me to get the most bang for my buck?

Yes! More than a recommendation, we require clients to get a professional photoshoot done. That one time $1,500 investment could be the difference between a winning campaign and a failed one. The goal is to humanize your MSP and give your audience a clear picture of what it would feel like working with you! This cost isn’t added above, we link you up with a photographer close to you and you work with them directly (if you don’t already have kick ass pictures).